SWEEP
Pre-launchAll-in-one operations platform for Danish cleaning companies
From zero to MVP in 5 weeks - with web platform, employee app and customer app. Built from scratch for an industry still running on outdated systems, Excel and SMS.
In brief
SWEEP is a vertical SaaS platform built for Danish cleaning companies. The platform consolidates sales, customer management, operations planning, route planning, shift scheduling, task management, quality documentation and finances in one system. Employees have their own native app for tasks, checklists and shifts. Customers have their own native app for overview and communication. All built from zero to MVP in 5 weeks.
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Book en samtaleWhat we built - together
We started with a founder who runs his own cleaning company and knows the industry from the inside. He saw the same thing we did: a massive gap in the market. The tools that exist are outdated, expensive and only cover parts of operations. The rest is handled with Excel, WhatsApp groups and paper checklists that don't talk to each other. The opportunity was clear - the industry doesn't lack software, it lacks a modern alternative built with the entire business in mind.
Together we shaped a platform that digitises the entire value chain - from the first lead in the sales pipeline to the completed task with photo documentation and the sent invoice. In 5 weeks we went from zero to a working MVP with a PWA web platform for the business, a native employee app for tasks, checklists, shifts and time tracking, and a native customer app for overview and communication. Nine feature areas, three apps and an architecture built to support multiple businesses from day one.
Background and collaboration
The Danish cleaning industry is large, fragmented and surprisingly under-digitised. The tools available on the market today were designed many years ago - and it shows. The user experience is outdated, prices are high, and platforms typically only cover parts of operations.
It's not because the industry lacks software. It's because the software that exists was never built with the entire business in mind - from the first lead to the completed task and the sent invoice. What's missing is a modern alternative that brings sales, operations and employees together in one system, with an experience that actually matches how cleaning companies work today.
The founder behind SWEEP saw that gap from inside his own business. Our role was to take that industry insight and translate it into a scalable product - from product architecture and UX design to tech stack, go-to-market strategy and positioning. Not an adaptation of something existing, but a new foundation for the industry.
The platform is in active development with launch on the horizon - and with landing page, brand identity and demo flow ready to meet the market.
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